Case Study | Azure Enabled Risk Profiling for Recruitment & HR

Custom Development of an Azure Hosted Application Utilising a host of Technologies to enable Risk Analysis within the Recruitment Process.

Published: 1 November 2021

Business Challenge

A start-up in the recruitment industry, Farosian, was looking for a way to automate searches of social media profiles to determine a candidate’s potential risk. 

Sifting through a candidate’s social media posts can be time-consuming. And though one can gain insight as to what type of person someone is through their social media accounts, it does not tell the whole story. The client wanted to delve deeper into a person’s risk profile to gauge what type of other people’s posts that particular person liked or commented on. What were the groups the user belonged to and were these groups considered risky? They wanted to compile a better risk profile of a person, especially for high-profile positions. 

Furthermore, the company wanted to ensure that nothing from the candidates’ past would embarrass the company in the future. Analysing a person’s behavioural traits from their actions on social media, and then presenting these findings to the client, determines whether they are suitable candidates. 

Farosian Logo

The Solution

The results of this project are truly an indication of the value that digital transformation and modernisation can bring to an organisation. The modernised approach brought by Tangent Solutions has allowed the client to vastly reduce the amount of time and effort required to perform searches. A massive requirement for a high potential start-up looking to scale.

The Process

Tangent Solutions created an automated advanced search functionality that assists the user as they delve into a person’s complete social media history. A blend of technologies from a number of cloud vendors was used, lending from each of their strengths e.g. using Google API for searching. 

Due to the complexity and long compute time of the searches a server-less architecture was used to manage the asynchronous processing of results. 

A custom front end was developed that allows staff to enter candidate information, perform a search, capture screenshots and then answer custom generated questions to calculate a score and report.

Business Outcomes

The solution developed for Farosian enables them to offer a unique service at scale to their customers. The capability of Azure to manage long running jobs in an elegant way, and at scale, allowed this start-up to offer a truly unique offering, despite the technical complexity of the solution. 

Farosian believes this type of risk profile could become a standard throughout the recruitment industry for every candidate looking for a job. It is important to note that the risk profile is not prescriptive, but rather just highlights certain aspects of the candidate.

Ultimately it is the employer’s responsibility as to whether they are comfortable with those behaviours or not. Due to the massive quantity of data on the internet, finding all potentially relevant information on candidates is beyond the capability of most companies. 

Additionally, providing the solution developed by Tangent Solutions requires the compute power and scalability of Azure to ensure the searches are still executed in the time required to deliver business value. This project and the technologies used are text book examples of how the power of the cloud can unlock innovation and empower businesses.

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